Kofax Intelligent Automation Sales Training course

This course outlines what Intelligent Automation is, what it does for a customer and the value it brings to an organization.  It includes information on positioning Intelligent Automation with existing customers, as well as new customers and how to handle competitive situations.

At the end of the training, the participant will be able to:

• Describe the importance of Kofax Intelligent Automation in today’s market
• List the component of Kofax Intelligent Automation
• Describe Intelligent Automation (IA) and the key differentiators of IA Platform
• Identify the key challenges that buyers face which are addressed by Intelligent Automation
• List the key reasons customers should change the way they handle these challenges
• Outline how Intelligent Automation helps organizations meet these challenges
• List the attributes of the ‘perfect’ Intelligent Automation customer
• List the typical business needs of the target personas which are addressed by Intelligent Automation and qualifying questions to ask each of them
• Identify strengths of IA platform against expected competitors
• Outline the challenges that competitive solutions have when compared to Intelligent Automation
• Describe the Starter Pack and how it is being implemented